Mobile Marketing is the future of the business marketing.
People communicate... with their phone. There are more than 5 billion cell phone users versus only 1.8 billion Internet users. Over 51 million use smart phones like the iPhone and Android.
People will forget their wallet BEFORE they forget their cell phone.
Set up your business for the future and increase your business by using a strategic combination of:
- Mobile Website Development;
- Mobile Landing Pages;
- Mobile Apps; Mobile Ads;
- Mobile Text Messaging;
- QR Codes.
People communicate... with their phone. There are more than 5 billion cell phone users versus only 1.8 billion Internet users. Over 51 million use smart phones like the iPhone and Android.
People will forget their wallet BEFORE they forget their cell phone.
Set up your business for the future and increase your business by using a strategic combination of:
- Mobile Website Development;
- Mobile Landing Pages;
- Mobile Apps; Mobile Ads;
- Mobile Text Messaging;
- QR Codes.
Free Initial Consultation
The initial Mobile Marketing consultation is free.
The initial Mobile Marketing consultation is free.
What is Mobile Marketing?
Mobile marketing is businesses communicating with consumers on their mobile devices while providing relevant value.
Types of Mobile Marketing
SMS: (short message service): Also known as 'texting': Advertisers can send relevant marketing messages in form of texts. Imagine the benefits of offering coupons, recipes, surveys/feedback campaigns, loyalty clubs, movie times, ticket sales, class schedules, details of a property for sale, last minute travel deals, sales, special events, new publications by a favorite author or musician, health tips, carry-out or delivery ordering, theater locations. Clearly, the list can go on and on.
MMS: (multi-media message service): Marketing messages that utilize multiple, rich media elements such as images, video and audio Applications: The ads can be hosted inside the application design and logic. The applications comprise of managed platforms, virtual machines, native applications and widgets
Bluetooth Wireless Proximity Based Marketing: It works like local TV advertising on cable or network channels where a customer in a particular location will be served custom ads for that area. You will receive an ad or a message based on the location your wireless device is picking up
Location-Based Marketing: Delivers multi-media directly to the user of a mobile device dependent upon their location via GPS technology
QR Codes (quick-response barcodes): Allows customers to scan a bar code (with their cell phone) which can be used to provide a link to a web page, a coupon or details on a new product and can be printed on anything – even t-shirts! The uses for a QR Code are virtually endless.
Pay Per Call (also called click-to-call): PPC is advertising that generates a billable event only when the reader of the ad does something—in this case, makes a phone call. A mobile ad can contain a number the customer can select and call instantly from their cell phone
Voice Marketing: Voice broadcasting calls numbers from a computer managed list and then plays a pre-recorded message to the customer
Banner Ads: Like standard banner ads for desktop web pages but are smaller to fit on mobile screens Website: A Mobile-optimized version your business website providing an easy way for consumers to learn about your company 'on-the-go'.
Mobile marketing is businesses communicating with consumers on their mobile devices while providing relevant value.
Types of Mobile Marketing
SMS: (short message service): Also known as 'texting': Advertisers can send relevant marketing messages in form of texts. Imagine the benefits of offering coupons, recipes, surveys/feedback campaigns, loyalty clubs, movie times, ticket sales, class schedules, details of a property for sale, last minute travel deals, sales, special events, new publications by a favorite author or musician, health tips, carry-out or delivery ordering, theater locations. Clearly, the list can go on and on.
MMS: (multi-media message service): Marketing messages that utilize multiple, rich media elements such as images, video and audio Applications: The ads can be hosted inside the application design and logic. The applications comprise of managed platforms, virtual machines, native applications and widgets
Bluetooth Wireless Proximity Based Marketing: It works like local TV advertising on cable or network channels where a customer in a particular location will be served custom ads for that area. You will receive an ad or a message based on the location your wireless device is picking up
Location-Based Marketing: Delivers multi-media directly to the user of a mobile device dependent upon their location via GPS technology
QR Codes (quick-response barcodes): Allows customers to scan a bar code (with their cell phone) which can be used to provide a link to a web page, a coupon or details on a new product and can be printed on anything – even t-shirts! The uses for a QR Code are virtually endless.
Pay Per Call (also called click-to-call): PPC is advertising that generates a billable event only when the reader of the ad does something—in this case, makes a phone call. A mobile ad can contain a number the customer can select and call instantly from their cell phone
Voice Marketing: Voice broadcasting calls numbers from a computer managed list and then plays a pre-recorded message to the customer
Banner Ads: Like standard banner ads for desktop web pages but are smaller to fit on mobile screens Website: A Mobile-optimized version your business website providing an easy way for consumers to learn about your company 'on-the-go'.
Why use Mobile Marketing?
The most effective marketing platform available today is the customer's mobile phone. There is a huge shift going on, as the use of mobile devices (tablets, iPads, etc..) continue to expand grow in popularity and functionality. Mobile marketing volume will outpace all other forms of marketing.
Mobile phones have made the world dynamic. It is critically important to be able to reach your customers anywhere and at any given time.
1. Perhaps the biggest reason to use mobile marketing is find-ability. The use of cell phones to find goods and services is on the rise. Your
website and marketing plan should be optimized for the customer that uses a cell phone to find you in that search.
2. It is the only media that is truly personal and carried constantly. Cell phones are not shared with others – even a spouse!
3. Mobile is the only media where each consumer can be identified individually – by their phone number – with a degree of accuracy not available
with any other media.
4. Mobile is the first and only media that is always on (many people even leave theirs on while they sleep). Messages, news, and promotions
are delivered instantly and can be accessed 24/7 by consumers.
5. The Cell phone is the only media that is constantly with the owner.
If you are promoting your products or services to customers, you must adopt emerging media channels that keeps pace with your customers who are increasingly becoming more tech savvy.
Many of your potential target audience consider their communication and entertainment devices an extension of themselves.
You have got to mix it up to find the optimal marketing combination to target them.
Mobile devices include two basic types of devices: phones and non-phone mobile enabled devices.
Non-phone mobile enabled devices are tablets (Droid), iPads and iPods (Mac), e-readers (Kindle, Nook), and portable gaming devices.
We are able to market to these devices as well.
While mobile marketing is a very powerful tool, it should be used in addition to the other marketing strategies you're already using.
Contact us to find out how our mobile marketing service can help your business.
The most effective marketing platform available today is the customer's mobile phone. There is a huge shift going on, as the use of mobile devices (tablets, iPads, etc..) continue to expand grow in popularity and functionality. Mobile marketing volume will outpace all other forms of marketing.
Mobile phones have made the world dynamic. It is critically important to be able to reach your customers anywhere and at any given time.
1. Perhaps the biggest reason to use mobile marketing is find-ability. The use of cell phones to find goods and services is on the rise. Your
website and marketing plan should be optimized for the customer that uses a cell phone to find you in that search.
2. It is the only media that is truly personal and carried constantly. Cell phones are not shared with others – even a spouse!
3. Mobile is the only media where each consumer can be identified individually – by their phone number – with a degree of accuracy not available
with any other media.
4. Mobile is the first and only media that is always on (many people even leave theirs on while they sleep). Messages, news, and promotions
are delivered instantly and can be accessed 24/7 by consumers.
5. The Cell phone is the only media that is constantly with the owner.
If you are promoting your products or services to customers, you must adopt emerging media channels that keeps pace with your customers who are increasingly becoming more tech savvy.
Many of your potential target audience consider their communication and entertainment devices an extension of themselves.
You have got to mix it up to find the optimal marketing combination to target them.
Mobile devices include two basic types of devices: phones and non-phone mobile enabled devices.
Non-phone mobile enabled devices are tablets (Droid), iPads and iPods (Mac), e-readers (Kindle, Nook), and portable gaming devices.
We are able to market to these devices as well.
While mobile marketing is a very powerful tool, it should be used in addition to the other marketing strategies you're already using.
Contact us to find out how our mobile marketing service can help your business.
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